Ginebra San Miguel Inc. (GSMI, Tagalog pronunciation: [hɪˈnɛbɾɐ]) (PSE: GSMI) (formerly, La Tondeña Distillers, Inc.) is a Philippines-based diversified beverage company majority-owned by San Miguel Corporation (SMC).

Ginebra San Miguel Inc.

Type	Subsidiary, Public
Traded as	PSE: GSMI
Predecessor	La Tondeña Inc. (1902–1987) La Tondeña Distillers Inc. (1987–2003)
Founded	1834; 188 years ago (1834) (gin brand) 1902; 120 years ago (1902) (company)
Founder	Carlos Palanca, Sr.
Headquarters	San Miguel Properties Centre, St. Francis Street, Mandaluyong, Philippines
Area served	Philippines
Key people	Eduardo M. Cojuangco, Jr. (Chairman and CEO) (1998-2020) Ramon S. Ang (Vice Chairman & President) Emmanuel B. Macalalag (General Manager and COO)
Products	Distilled beverages
Owner	San Miguel Food and Beverage
Parent	San Miguel Corporation
Website	www.ginebrasanmiguel.com

History

La Tondeña was established in 1902 by Carlos Palanca, Sr. in Tondo, Manila[1] and incorporated as La Tondeña Inc. in 1929. The company name was inspired from its location. The distillery pioneered the production of alcohol derived from molasses, instead of the commonly used nipa palm.

In 1924, it acquired the Ayala Distillery (Destilería Ayala) from Ayala y Compañía (precursor of Ayala Corporation). In 1955, the company acquired Añejo Rhum from Tabacalera (Compañía General de Tabacos de Filipinas). In 1957, it acquired the trademark rights to Kulafu to launch Vino Kulafu Chinese herbal wine.[2]

The company was renamed La Tondeña Distillers, Inc. (LTDI) in 1987 after being acquired by San Miguel Corporation from the Palanca family. The company adopted its present name Ginebra San Miguel, Inc. in 2003.[3]

On 6 November 2017, SMC announced the consolidation of its beverage businesses into San Miguel Pure Foods Company, Inc. through a share swap deal. San Miguel Pure Foods will acquire 216.97 million shares in GSMI from SMC. As a result, San Miguel Pure Foods will own 76% of GSMI with SMC as the minority. After the consolidation, San Miguel Pure Foods will be renamed San Miguel Food and Beverage, Inc.[4][5][6]

Ginebra San Miguel brand history

In June 1834, Casa Róxas established the Ayala Distillery, the first distillery in the Philippines. It produced a variety of drinks including anis, anisette, cognac, rum, whisky and gin (Ginebra Ayala, Ginebra San Miguel, Ginebra Nacional, Ginebra Extra, Ginebra Doble Extra, among others). The distillery was located in Quiapo, Manila and was a major business of Ayala y Compañía (successor of Casa Róxas) when it was acquired by La Tondeña on 21 June 1924.[7]

Monde Selection awards

GSMI has received eight Quality Awards (five golds and three silvers) at the 2012 World Quality Selections, organized yearly by Monde Selection. Three of the brands have also earned the Monde Selection's International High Quality Trophy, granted to products achieving Grand Gold or Gold Awards for three consecutive years.[8]

Sports teams

• Barangay Ginebra San Miguel (PBA)

See also

• 1975 La Tondeña strike

References

External links

• Ginebra San Miguel, Inc.
• San Miguel Corporation