Teem, Sierra Mist (US), Fruko (Turkey) Chilsung (South Korea), Mitsuya (Japan) is brand of lemon-lime-flavored soft drink produced by The Pepsi-Cola Company. It was introduced in 1959 as Pepsi's answer to Keurig Dr Pepper's 7 Up and Coca-Cola's Sprite.[2]

Teem

Teem logo only in some countries in Latin America, maybe used in 2008
Product type	Lemon-lime drink
Owner	PepsiCo
Country	U.S.
Introduced	April 10, 1959; 63 years ago (April 10, 1959)
Discontinued	1984; 38 years ago (1984) (U.S.) [note 1]
Related brands	Slice, Sprite, 7-Up, Sierra Mist
Markets	Worldwide

Overview

In the pre-planning stages, Teem was known as “Duet”, however due to a potential copyright dispute with Swift’s, a food manufacturer with a margarine carrying the same brand, the name was changed before marketing could begin. On April 10, 1959, three Pepsi-Cola representatives from Chicago, New York, and San Francisco converged on St. Joseph, Missouri to give the public the first taste of the new drink, as the city was chosen for Teem’s primary distribution market before being shipped elsewhere. Three days later, on the following Monday, advertisements cropped up in area newspapers advertising the drink as being for sale in stores. Teem was sold in the United States and Canada until it was discontinued in 1984 due to declining sales. Lemon-Lime Slice was introduced to replace Teem,[3] though it was still available at some soda fountains into the 1990s. Sierra Mist has since taken over the Teem role in the US.

Teem remains on sale today in Brazil, Uruguay, Honduras, Nepal, Nigeria, India, Pakistan, and South Africa; it survived into the 1990s in other markets too, before Pepsi authorized vendors to replace it with 7 Up.[1]

Notes

References

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