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Cow Chocolate (Hebrew: שוקולד פרה, Shokolad Para) is a brand of Israeli chocolate products produced by the candy and coffee products manufacturer Strauss-Elite.[1]

Cow Chocolate
Shokolad Para chocolate bar
Alternative namesHebrew: שוקולד פרה
CourseSnack
Place of originIsrael
Created byElite
Main ingredientsChocolate

Cow brand chocolate was first produced in 1934[2] under the name "Shamnunit" (Hebrew: שמנונית, lit. creamy). Since the 1950s, the wrapping of the chocolate bar has featured the illustration of a cow, giving the product its name.[3]

Cow chocolate is one of the company's leading products and one of the most widely sold chocolate bar brands in Israel.[4]

Since 2002, the Cow Chocolate brand has expanded to include chocolate spread, snacks and candy. Changes have also been made in the cow logo.


See also



References


  1. Dovrat-Meseritz, Adi (February 27, 2012). "Study: Strauss exploits monopoly to overcharge on chocolate". Haaretz. Retrieved December 10, 2014.
  2. "Elite's red cow". Haaretz. April 27, 2006. Retrieved December 10, 2014.
  3. Rosenfelder, Shani (January 1, 2009). "Say What? Shokolad para". The Jerusalem Post. Archived from the original on March 29, 2015. Retrieved December 10, 2014. (subscription required)
  4. 10 facts about Cow Chocolate




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