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Big Soda is a term used by the media,[1] various activist groups,[2] and CrossFit[citation needed] to describe the soft drink industry as a collective entity. The term connotes the business and lobbying power of soft drink companies who, like Big Oil and Big Tobacco, would use that power to influence politicians and voters.[3]

Big Soda usually refers to the giants of the soft drink industry, The Coca-Cola Company, PepsiCo, and Keurig Dr Pepper.[4]


See also



References


  1. Gogoi, Pallavi (4 May 2006). "Big Soda's Sticky End". BusinessWeek. Archived from the original on 6 May 2006. Retrieved 1 April 2019.
  2. E. Getman, Ross (12 March 2006). "Big Soda vs. Our Kids: Better Beware of Benzene in Soda Pop". Common Dreams. Archived from the original on 20 March 2006. Retrieved 1 April 2019.
  3. "Big Soda Echoing Big Tobacco's Tactics, Says Report on Lobbying". Ad Age. 10 October 2016. Archived from the original on 12 October 2016. Retrieved 1 April 2019.
  4. Leonhardt, David (6 October 2016). "Opinion | Fight 'Big Soda'". The New York Times. ISSN 0362-4331. Archived from the original on 6 October 2016. Retrieved 1 April 2019.





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