Bec Cola is a carbonated soft drink produced by Bec Soda Inc. in Montreal, Quebec, Canada. Sweetened primarily with maple syrup, it debuted in 2014; the company was founded by Olivier Dionne and brothers Gwendal and Kevin Creurer. The beverage is distributed by Horizon Nature and sold in Canada, France, Belgium, and Switzerland.
Type | Cola |
---|---|
Manufacturer | Bec Soda Inc. |
Distributor | Horizon Nature |
Country of origin | Canada |
Introduced | 2014; 8 years ago (2014) |
Flavour | Cola |
Website | bec-cola |
![]() | This article needs to be updated. (November 2021) |
In 2012, Olivier Dionne (born 1983/1984), a travel guide and former soul singer, and brothers Gwendal Creuer (born 1987/1988) and Kevin Creuer (born 1981/1982), a motion graphic designer and music teacher, respectively, decided to create a soda without using artificial ingredients,[1][2] after seeing the amount of chemical additives in other colas.[1][3] The founders have kept their previous jobs.[1]
It took two years to develop a formula that tasted the same. The trio worked with professional chemists to replace the chemical additives in generic cola with natural ingredients.[4] They also worked with the Federation of Quebec Maple Syrup Producers for a supply of maple syrup, which makes up 88% of the formula's sugar content; the rest is beet sugar,[1] and a bottle contains 30 grams of sugar total.[5]
Bec Soda Inc. entered production in August 2014,[6] with $140,000 of the partners' money invested.[1] Two months after its launch, it began to be bottled in Rougemont, Quebec.[7] In the first year, it sold 50,000 bottles. The company sold 500,000 bottles in the first half of 2016. Lime and cranberry variants were introduced in June 2016, and the 100,000-bottle production run was pre-sold.[1] According to Dionne, the cola has received a generally positive public reaction.[8]
As of 2016[update], company has 1,200 points of sale in Quebec and 1,000 points of sale combined in France, Belgium, and Switzerland.[1] It is also sold in Ontario.[2] The labeling, originally entirely in French, is also printed in English.[1]